Organic SEO Course
What is the best method
of SEO?
What is the best practice when it comes to search
engine optimisation? For a customer seeking advice on the best
method to market the business website on the internet it must
be little short of a nightmare! Wave after wave of overwhelming
and often unintelligible information, with all the so-called
experts contradicting each other with often unethical SEO methods.
Some guarantee page 1 of Google and some will advocate a link
building campaign. Some will offer the confused businessman
hundreds of pre-prepared links and make out they are doing the
businessman a huge favour by including their websites URL in
the lists, which will mean, according to the so-called SEO “professional”,
your website will have everyone linking to the lists of URL’s
as recorded backlinks to your site, something, they will argue,
that will greatly improve your Google Page Rank, or PR is the
term the “professional” will likely use. They will
also charge you a significant monthly fee for their "expert"
service!
Okay, so before I get into the nitty-gritty information,
I know you are wondering, "Just how good is this guy?"
I am more than happy to show you. Check out the Google screen
shots below: (just a few examples) All
the screen shots are page 1 Google and I have
highlighted my results in faint yellow.
Examples
of my Organic SEO success with general keyphrases. The
phrase of the link is the search term used: |
Examples
of my organic SEO success with brand name and local keyphrases.
The phrase of the link is the search term used: |
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Page Rank & Backlinks
Okay, now you know how good I am, let's bomb the
PR and backlink myth to start. I’ll offer you an example
and I want you to research the results yourself so you can be
sure I’m not linking to pre-prepared pages to convince
you. Search the phrase Hollywood film
stars in Google and see where you find the website www.movie-greats.co.uk.
Then I want you to go to www.googlepagerankchecker.com
and run the URL there. You will find the website is a PR3 with
backlinks 0. On page 1 of Google under that same search phrase
you will find the website www.hollywood.com and when you run
that URL through the page rank checker you will see it has a
page rank of 7 with 2,590 backlinks, so if the more backlinks
equal higher page rank and higher page rank equals higher ranking
in the Google free listing index, how come my website is above
Hollywood.com? How come my website is on page 1 of Google’s
free index at all? And the results I have stated are global.
I have had the searches confirmed via a computer in the USA.
Try the same experiment with the search phrase millionaire
dating agency. This is a good generic phrase that is
very heavily competed for by professional IT marketing gurus
out to make their fortune selling people the partner of a lifetime!
At the top of Google you will find www.singlemillionaires.co.uk.
That is my website and it proudly has a PR of 0. If the people
purporting that backlinks and a high PR figure is the most important
criteria for getting your website to the top of Google, how
can that be? The fact is they are completely wrong and to invest
your money in their services is to throw that money away. Click
here for a more detailed example outlining PR nonsense -
Page will open in new window.
Google's AdWords
So what about an AdWords campaign? You have probably
received many emails guaranteeing page 1 Google. The SEO “experts”
sending out these unsolicited emails want to sign you up to
an AdWords campaign, and yes it works. You will be on page 1
Google the next day and the SEO you have signed up with will
receive a monthly cheque from you for providing this service.
“Why is it a scam then?” I hear you ask. It is a
scam because an AdWords campaign requires zero expertise. SEO’s
are currently charging between £100 to £500 per
month to provide this service and you can so easily do it yourself
for £10 to £50 per month depending on the budget
you set and the amount of key words and phrases you target.
Organic SEO
Okay, so we find ourselves at my own specialization,
organic SEO. Here I am the “expert”, but an “expert”
at what? Good old fashioned common sense, that is what. Organic
SEO is sometimes referred to as Natural SEO. Organic SEO is
all about the free, I’ll repeat that, “FREE”
listing index of all the major search engines. An organic SEO
will target a choice key phrase or key phrases. A choice key
phrase is the words or sentence you would use were you to search
for your product or services on any major search engine, although
I always target Google as Google will provide 80% of your search
engine traffic.
The problem is, of course, all your direct competitors
want to be on top of Google with the same choice key phrases
and the other drawback with organic SEO is you’ll require
a little patience. Websites don’t just pop into the top
tier of Google’s free listing index, you’ll have
to soak through their database and that will take time. If you
have a new domain name you’ll have to wait a fairly long
time as there is an age filter in Google’s algorithm that
is highly prioritized. But to organically optimise your website
is an important investment in the long term future of your online
business and the investment will reward you handsomely.
So, how to organically optimise your website?
You can pay a specialist organic SEO consultant, which can prove
expensive in the short term, but, as I have just stated, will
reward you handsomely in the long term, or you can do it yourself.
It isn’t rocket science. Actually it is remarkably easy
when you know how and where to place important key phrases in
the background code and visible content of your website. You
will need to learn a little bit about HTML, but HTML is a very
simple code language. However, knowing HTML and having the knowledge
and expertise of where to place key phrases in the HTML are
two very different things. However, were you to sign up to my
very simple online course you do not need to know any HTML.
I will clearly explain where to look by cutting and pasting
the lines of code where we will place key phrases and exchange
that information via email. Everything will be clearly explained
and we can decide on the choice key phrases relevant to your
product and/or service. If you are not clear about anything
on the course, simply ask me and I will explain. This is by
far the cheapest, easiest and most effective method of optimising
your website and the bonus is that you get to learn how to do
it!
One On One Organic SEO
Course Online
My aim is to make organic SEO affordable to new
start-up businesses as well as established businesses. To that
end I will charge a straightforward £150 to explain clearly
to you how to optimise your index page, which is commonly referred
to as the home page. The course will entail communication via
email. My fee is for instructing you how to optimise the background
code of your home page and you can take as long as you like.
There is no time limit so we can go at your pace. It is a one
on one service where you must feel free to ask as many questions
as you like and I will walk you through it.
However, it is important you understand you are
not paying to get on page one. The steps we take whilst optimising
your home page will significantly increase your website's visibility
on all the major search engines and in many case and on many
key phrases you will find your website on page 1, but I only
know for sure I will place a website on page 1 when I build
that website from scratch. There are many organic SEO techniques
I employ when constructing a website from scratch and these
techniques are skills and expertise I have learned over years
of experience.
My payment terms are simple. I will invoice you
via PayPal in the currency of your choice and the fee will be
the equivalent of £150 British pounds according to the
exchange rate at the time of invoicing. Upon payment the course
will proceed at your convenience.
I will respond to questions in the office hours
between 9am to 6pm GMT as promptly as possible and will request
your understanding should I need to attend a meeting outside
the office. All questions and requests to move to the next stage
of the course outside office hours will be responded to at the
earliest opportunity.
I am happy to talk with all clients on the phone,
but will keep the course to email instructions only as there
the steps to take are clearly laid out and verbal communication
could prove confusing as well as costly. I will supply you with
my phone number upon request. I live in Cardiff, Wales, UK and
am happy to provide you with my address as well should you become
a client.
This course represents true value for money. Of
course, I would encourage you to pass the word and tell your
friends about this opportunity, but I'm confident that after
you have successfully optimised your home page with my instructions
and guidance, you will want to tell everyone! :)
Email me, Tim Rees, now
at
tim@lifeisart.co.uk
and request to enlist or
Let's get you started!
Businesses based in Wales qualify for a £50 discount so
please don't pay via the button above. Contact me via email and
I will send a PayPal invoice for the discounted amount.